I Was There by Alan Edwards, book review – the rock gods’ right-hand man

This is one of the best insights into the Rock and pop business i have read.

**** out of five

Alan Edwards, founder of public relations company the Outside Organisation has had a client list that reads like the who’s who of modern rock and pop, his clients have included David Bowie (with whom Edwards worked for nearly four decades), the Rolling Stones, Paul McCartney, Led Zeppelin, Blondie, Prince and the Spice Girls.

Pacy. witty, self deprecating and well told the story abounds with energy. His admiration and affectio for Bowie is clear.

Why did he succeed? He was smarter than most of his contemporaries and clients, with the notable exceptions of Bowie, Jagger and McCartney. he also worked phenomenally hard and didn’t succumb to the rock and roll lifestyle, he was too busy for that.